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(more about Macquarie)
Marketing Analyst - Financial Advisor - Retail Channel
Are you a highly motivated and creative marketing professional? Join Macquarie Asset Management to support the execution of marketing strategies across the US retail advisor channels aligned to distribution priorities for the business. This position requires close collaboration with internal functional areas including Sales, Relationship Management, Product Management, Digital Marketing, Design, and legal/compliance staff, in order to see initiatives through to completion. The role is based in Philadelphia / New York and reports to the head of retail channel marketing.
Your key responsibilities will be to:
- Assist in retail channel marketing efforts for Macquarie Asset Management’s US retail business, Delaware Funds by Macquarie.
- Work closely with channel marketing colleagues, product, and distribution teams transform business partners’ objectives into effective deliverables and support product campaigns, content development and curation, and advisor communications.
- Support sales enablement and content syndication through email, social, content, events and digital experiences.
- Assist advisor engagement efforts that are strategically aligned to specific business goals
- Assist in the production and syndication of marketing materials, such as advisor email distributions, video, email copy, print collateral, websites, webinars and more.
- Collaborate with email automation team, social media, thought leadership and other partners
- Collaborate with sales teams to deeply understand selling processes and account nuances, identify lead generation opportunities, and serve as the voice of the advisor to the broader marketing organization
- Serve as a liaison with third-party vendors where appropriate
- Analyze campaign and marketing metrics on an ongoing basis to determine success and provide insights based on data and feedback on how to improve future endeavors
- Support distribution needs with appropriate marketing resources
Your background will include:
- 3-5 years of B2B marketing and/or channel marketing experience, preferably in financial services or asset management
- Experience working within Salesforce or another CRM a plus
- Proficient in Microsoft PowerPoint, Word and Excel
- Experience developing communications strategies and delivering targeted marketing plans designed to deepen advisor relationships
- Strong written and oral communication skills
- Experience with brand and marketing strategies
- Curiosity to learn about a global asset management business
- General understanding of asset classes, mutual funds, and ETFs
For success in the role, you will have:
- Demonstrated ability to work collaboratively across functional teams and build strong relationships with business partners
- Highly organized individual that is able to manage multiple projects simultaneously
- Time management skills to work independently
- Strong ability to prioritize and lead multiple projects at a time under tight deadlines
- Attention to detail
- Ability to interact well with and inspire confidence of senior management
- Excellent presentation skills
- Experience with writing, proofreading, and editing
About Macquarie Asset Management
In Macquarie Asset Management you will join a global asset manager that aims to deliver positive impact for everyone. Trusted by institutions, pension funds, governments, and individuals to manage more than A$773/€523/£440/$US578 billion in assets globally, we provide access to specialist investment expertise across a range of capabilities including fixed income, equities, multi-asset solutions, private credit, infrastructure, green investments, natural assets, real estate, and asset finance.
All figures as at 31 March 2022.
Our COVID-19 policy
In line with local regulations, all Macquarie employees in New York are required to be fully vaccinated against COVID-19 and provide proof of full vaccination in order to attend the office and to participate in external meetings and business travel in New York City, unless a reasonable accommodation is approved or as otherwise required by law. Outside of New York, proof of vaccination is not required to attend a Macquarie office, travel for business, or attend an external business event.
Our commitment to Diversity, Equity and Inclusion
The diversity of our people is one of our greatest strengths. An inclusive and equitable workplace enables us to embrace that diversity to deliver more innovative and sustainable solutions for our people, clients, shareholders and communities. At Macquarie, you'll be encouraged to be yourself and supported to perform at your best. If you're inspired to deliver on our purpose of ‘empowering people to innovate and invest for a better future’, we want you on our team. If you need adjustments made to the recruitment process, please reach out to your recruiter.
All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, national origin, age, disability, protected veteran status, genetic information, marital status, gender identity or any other impermissible criterion or circumstance. Macquarie also takes affirmative action in support of its policy to hire and advance in employment of individuals who are minorities, women, protected veterans, and individuals with disabilities.
We equip our people with the support to work in a range of flexible ways. Talk to us about what working arrangements would help you thrive.
Salary range for this position: $42,500-$115,000/Year. Actual base salary may vary based upon, but not limited to, relevant experience, time in role, peer and market data, prior performance, business sector, and geographic location. You may also be eligible for an annual discretionary incentive compensation award. We offer a full spectrum of benefits, including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Sick Leave, Parental Leave and Vacation), Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our employees.
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